Seventy-six per cent of retailers surveyed are now selling laminate floor products, compared to 69 percent in 2003. Retailers committing resources to the laminate floor segment are seeing increased monthly sales averaging 11.61 per store -- an increase of 4.61 sales per store compared to our 2003 study. (chart 1)
And, with more laminate products hitting the market, 81 percent of our survey group considers the segment a profitable flooring alternative compared to ceramic, stone, wood, and vinyl floor covering products.