The World Floor Covering Association has unveiled a ‘green primer’ for use by its members. Designed to help identify what is genuinely green in the areas of manufacturing, products and construction, the guide is split into five sections covering topics including LEED certification, residential standards and the benefits of choosing environmental sustainability.

“The WFCA-funded primer, developed by Crowell & Moring LLP, provides an introduction to relevant green assessment programs so that WFCA members may better understand which of their products and practices may be characterized as environmentally friendly,” said Chris Davis president and CEO of the WFCA. “Armed with this information, members will be better able to capitalize on the demand for green products and communicate what is truly green to their customers.”

The guide is available exclusively to members of the WFCA and can be accessed by visiting the Document Center of the WFCA professional website at www.wfca-pro.org.