Gerflor taps Kmetz to help bring residential line to U.S.
Michael Kmetz has been named Gerflor USA’s residential national sales mgr., as Gerflor looks to bring the company’s sustainable residential product line to the United States. The company already sells its commercial products in the U.S.
Kmetz was most recently Armstrong World Industries’ east region national builder/property management mgr. Kmetz has more than 20 years of experience in the U.S. flooring market, spanning retail, distribution and manufacturing.
“Michael has strategically managed and sold through many U.S. channels and he’ll be a valuable asset in securing channel partners and rolling out this program,” said Marc Dallamaggiore, Gerflor’s worldwide activity director.
“I’m excited to be starting with a clean slate and a product that I know U.S. consumers are ready for,” Kmetz added.