Retailers who complete all four of Armstrong’s eLearning training videos between March 15 - April 30 will be entered to win one of three cash prizes up to $3,000, and everyone who takes all four gets an Armstrong T-shirt.

These brief, interactive and educational tools are full of information for retailers about Armstrong vinyl sheet, luxury vinyl and hardwood products. The eLearning tools are designed to help salespeople create more satisfied customers and help close the sale by getting comfortable with new merchandising and products, and learning how to make the Armstrong brand work harder for them.

“Armstrong’s trusted brands drive store traffic and help convert sales,” said Katie Raymond, Independent Channel Marketing Manager, Armstrong Floor Products.

Training videos are on 2012 new and featured products, including Performance Plus hardwood, vinyl sheet, Luxe Plank and Alterna premium tile.

Winners of the cash prize will be notified by their Armstrong sales representative if their name is picked in a random drawing in mid-May.  Others will be notified via email for a message once all four training videos are completed regarding receiving a free Armstrong t-shirt. For additional information,