freestyle website



SelecTech recently upgraded its FreeStyle Interlocking Flooring website,

The new website features additional, high-resolution images, easier navigation and better information about FreeStyle’s commercial vinyl tiles, SelecTile industrial vinyl tiles and FreeStyle BioLock Liquid Tight vinyl tiles. That includes substantial content on sustainability and how FreeStyle products contribute to LEED points.

“The upgrade of the FreeStyle website does a much better job of informing consumers about our products and what we bring to the table,” said Thomas Ricciardelli, president of SelecTech, Incorporated. “What I like best about the website is that it shows how far we’ve come as company in the past year and the variety and quality of products we offer and how those can benefit specific types of businesses.”

SelecTech’s FreeStyle flooring products are made using recycled material and are 100% recyclable. Utilizing a breakthrough interlocking technology, FreeStyle products completely bypass the need for adhesives and floor prep to install or replace flooring. This dramatically reduces installation times because old flooring can be left in place and machinery and furniture does not have to be completely moved or removed for installation.

Eastern Mountain Sports is one SelecTech customer profiled on the new website. Eastern Mountain Sports wanted an attractive and comfortable floor for its shoe department to provide customers with the proper setting for selecting new shoes. FreeStyle flooring, with its patented resilient composition, provided the perfect solution. With no installation hassles and no waiting for concrete to cure and adhesives to dry, the FreeStyle floor was snapped together on the concrete floor and ready to use immediately—helping the entire build-out project run more effectively.

 “Our mission is to encourage consumers to appreciate the outdoors and the responsibility that comes with this privilege. We wanted a ‘green’ flooring material that would be comfortable to walk on, install and maintain easily, and be reliable. FreeStyle helped us meet all of those needs,” the company said.