CCA Global Retail Group has already held five Summer Regional Meetings and leadership reports that participation and engagement have been high. The retailer events emphasize local experiences and collaborative problem-solving. Additionally, the group reports continued success in installation training.
Dalene Flooring Carpet One Floor & Home, a flooring store in Connecticut, is celebrating its 75th anniversary this year. We spoke to CEO Steven Dalene about the company’s accomplishments.
The Alan Greenberg Golf Tournament is a significant fundraiser for the Floor Covering Industry Foundation (FCIF), which provides vital financial assistance to individuals within the floor-covering industry facing unforeseen life challenges
Learn how CCA Global Partner's Retail 2.0 merchandising and marketing program helped to simplify product selections for customers at Schneider’s Flooring America.
Frank Chiera, senior VP of marketing and advertising, CCA Global Partners, and Terri Daniels, VP of public relations, offer guidance on marketing strategy for flooring retailers in 2024.
Retailers gathered for member-to-member meetings spanning over 45 regions and learning opportunities geared toward ways to drive more customer traffic, marketing and merchandising and new product innovations.
Nearly two-thirds of Carpet One, Flooring America and Flooring Canada showrooms have implemented new Retail 2.0 showrooms. CCA Global cooperative's next step: driving unprecedented traffic and conversions for its retail members.
The full roster of 44 sessions—many member-led with others led by industry leaders—includes topics from training, hiring, policy, employee retention, installation, leadership, and products.
