Initially, Diamond W will offer three Hallmark collections to its customers in California, Arizona and Nevada and will ultimately be a full-line stocking distributor for the entire Hallmark hardwood portfolio.
AHF Products announced that flooring distributor Belknap-Haines will help expand the influence and territory of the LM Flooring engineered wood flooring brand in New England and relaunch in the Southeastern United States, effective immediately.
Taking luxury hardwood flooring a step further with the La Grande Collection, Monarch Plank La Grande features even wider and longer boards with the same premium construction.
The collection is named after the nearly 6,000-acre Bellême forest located in Le Perche Regional Nature Park in southern Normandy, France. The forest is famous for its majestic oak and beech trees.
The purchased assets include the Naturally Aged Flooring, Harris, Kraus and Heritage Mill brands in North America, as well as related inventory and associated domain names and websites.
The National Wood Flooring Association (NWFA) recently welcomed AHF Products, Mirage, Vintage Hardwood Flooring, and Preverco to the NWFA Engineered Refinishable Program, bringing the total number of participating companies to 23.
The new floors, Baslow, Arley and Brantwood, represent centuries of history, from the timbers Woodworks has sourced throughout the world, to the techniques they use to handcraft each Woodworks floor.
