The Las Vegas marketplace has been changing rapidly over the last few years. As a result, we have had to adapt our business to keep up with the current market trends. Recently our company has redirected our focus on the hospitality segment, which is a direction we have taken before. In the past, most of this work has been performed by union contractors and, as the area’s largest non-union flooring company, we were shut out of this business. We are still unable to do high-rise new construction, but lately there have been a lot of non-union hospitality renovation projects. Therefore, it made sense for us to focus our resources on this segment.
Nevada Contract Carpet built its business on corporate tenant improvement work, but in the last year or so, that business has slowed. Part of what makes our company successful is that we recognize the changes that are taking place and move the company’s sales and marketing efforts in that direction. Over the years, as we have changed our business plan to better suit the marketplace, we have also focused on educating our employees—both from a sales and installation perspective—as to the specific products that work in that particular market segment.