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Retailer Profile: Nemo Tile Captains Fresh Waters

By Sunil Taneja

We recently caught up with Matt Karlin, third-generation president of Nemo Tile, as he prepped the company’s sixth retail location set to open in Red Bank, N.J., in late 2016. Founded in 1921, the company has grown through the ebbs and flows of many economic cycles. When Karlin joined the family business about a decade ago he set a goal to revitalize the brand, highlighting Nemo’s ability to service the architecture and design community on many high-profile jobs.

“We went about fixing the model of the business over the last 10 years,” he said. “We have moved to more of a branding approach than just being a tile store. The problem with stone and tile is it is very accessible. We have good competition in every segment of our business from commercial to retail to distribution.”

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