Tile of Spain Gears Up for Cersaie 2016

From Sept. 26 through 30, the Spanish ceramic industry gathers in Bologna, Italy, creating the largest foreign participation in the international fair.

Ninety-four ceramic companies and ancillary industries will attend the 33rd edition of CERSAIE. Once again, the group of Spanish ceramic companies is the main foreign participation in CERSAIE with about 100 exhibitors, which strengthens the position of Spanish ceramics in international markets and reaffirms the effort to expand the brand Tile of Spain abroad.

In 2015, CERSAIE received a total of 101,000 visitors, 48,231 of which came from more than 150 countries. Attending CERSAIE is a safe bet for the Spanish Ceramic producers who are willing to promote their products all around the world, according to Tile of Spain.

App of Tile of Spain for CERSAIE’16

Visitors to the Italian trade fair CERSAIE’16 will be able to use the Tile of Spain app including the directory of the Spanish exhibitors, which can be downloaded onto their mobile devices free of charge. In response to positive feedback in previous years, the current version of the app has been adapted to users’ needs, allowing them to organize their visit in an intuitive visual environment. Among the numerous features the app provides, it enables the user to:

Check out the list of exhibitors, which can be filtered by sector
Search for companies by name
Create lists of favorites
Check the organization of halls and find stands they want to visit using the map function
Find information about the companies–products, location at the fair and contact details

As in previous years, users can download the CERSAIE’16 app for mobile phones and tablets. It will be available for both Android (Google Play Store) and iOS (App Store) devices. By clicking on the microsite, visitors can enjoy the promotional video by Tile of Spain which has been released in the most important social networks. The app’s development and the promotional campaign are integrated in the Sector’s Promotional Plan that has been co-financed by ICEX Spain.