Surya Releases Fall 2017 Catalog
Surya has announced the release of its 2017 fall catalog, featuring 936 pages of more than 60,000 SKUs, an expanded Trends section, and an enhanced selection of inspiring lifestyle imagery. The catalog includes thousands of new accessories across all categories.
To simplify the search process for customers, products are grouped into seven major categories – Lighting, Wall Decor, Decorative Accents, Textiles, Accent Furniture, Rugs, and Outdoor – which are then organized by style. Each style is also laid out by price by indicating icons. Surya is also providing richer product data, including Pantone TPX numbers for more categories to ensure accurate color selection.
Visual indexes are available for Surya’s top selling products, a short list of the company’s products with proven sales traction, as well as for the full line of Surya rugs. Larger images have been incorporated to display the intricate design details of high-end rugs and supplemental zoomed-in close-ups have been provided for mirrors and pillows. The catalog includes significant additions to the company’s machine-made and high-end rug offerings, as well as table, task, and floor lamps.
“We have listened to our customers’ feedback and applied it to the contents and organization of our latest catalog,” said Satya Tiwari, president of Surya. “Our goal is to simplify the buying experience and one way we accomplish this is by providing a best-in-class resource that is easy-to-navigate, but also visually stimulating, fueling our customers’ imaginations with ideas for how they can bring their clients’ visions to reality with the full suite of Surya accessories.”
The catalog will make its official debut at High Point Market, October 14-18 in High Point, N.C.
For more information, visit www.surya.com.