The Carpet America Recovery Effort (CARE) has embarked on a campaign to attract current product manufacturers who may benefit from adding recycled carpet content to their products to gain Double Green certification.

Double Green-labeled products contain recycled California post-consumer carpet (PCC) material plus at least one other post-consumer recycled material. CARE says manufacturers may be able to reduce their raw material costs and expand profit margins by using PCC face fiber and/or backing material post consumer carpet calcium carbonate (PC4) in manufacturing processes.

CARE's Double Green manufacturers may also benefit from: eligibility for subsidies and future grants for recycled materials, testing, and equipment; technical assistance to guide manufacturers through the certification process and help improve manufacturing efficiency; on-going marketing support to build demand and connect manufacturers to partnering public agencies; and double Green Certification, which verifies product legitimacy and gives competitive advantage.

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