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Hardwood Flooring

Real Wood Floors on a Mission

By Danielle Clair Simpson

Real Wood Floors makes beautiful solid and engineered floors. In fact, the floors are so beautiful, they can be found in a home belonging to President George Bush and First Lady Laura Bush. While that is certainly something worth mentioning, if you ask anyone from the Real Wood’s team about the company, they are likely to start by telling you about the company’s mission. Since 2008, the Missouri-based company has made it its mission to work toward “the day when every orphan is home”. This mission was realized when the company installed walnut floors at the Shepherd’s Field Children’s Village, an orphanage just outside of Beijing.

It all began when Real Wood brought in the expertise of Brad Haynes, principal consultant with The Table Group, that it was able to uncover what truly drives the company. Founded by Patrick Lencioni, leadership and organizational health expert, The Table Group provides consulting services for leaders and teams who want to make their organizations healthier. Haynes encouraged Real Wood’s leadership to create clarity around several questions. 

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