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Breaking Flooring NewsResidential FlooringCarpet and RugsResilient Flooring

Stanton Announces Inaugural National Promotion for Flooring Retailers

Stanton Logo 2022.jpg
March 13, 2023

Stanton Carpet Corporation, supplier of decorative carpet, area rugs and LVP based in Woodbury, N.Y., has announced its inaugural national promotion, 7 Weeks of Stylish Savings event running April 14-June 4, 2023.

This national effort is a targeted promotional campaign supporting our participating retail partners to drive significant consumer interest and sales during this slower residential remodel environment.  The Stanton 7 Weeks of Stylish Savings Event will offer the lowest pricing of the year on all residential soft surface within the Stanton portfolio of brands. Stanton retail partners must opt-in and commit to promoting the event with Stanton provided discounts, in store POP materials, a comprehensive digital package for retailers to support the promotion on their own channels, as well as a formidable digital consumer outreach from Stanton.

Stanton will be promoting this event with a robust direct to consumer digital campaign aimed at driving retail traffic, while maximizing the efforts to qualify sales.  

“We understand the challenges our retailers are facing in this slower sales environment," said Christine Zampaglione, senior director of marketing at Stanton. "We are confident that our efforts on the direct-to-consumer side will help drive significant incremental sales dollars to our valued partners."

 For more information, visit https://promotions.stantoncarpet.com/. 

See recent coverage on Stanton here. 

KEYWORDS: digital marketing flooring retail sales promotions

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