With nearly 40,000 YouTube subscribers, Reuben Potter, owner, Floors By Southern Boys, dedicates time each week to creating how-to videos to help fill in knowledge gaps for other flooring installers. A more than 30-year flooring veteran, he combines industry standards with his own experiences on the job and in some cases, tosses in a little humor.
Having only learned about the available installation certifications a few years ago, Potter pursued certifications through the Natural Fiber Installers Certification (NFIC) and the Certified Flooring Installers (CFI) association. According to Potter, the education and training are well worth the money, but it does take time for it to pay off.