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Illuminating the Showroom for Maximum Sales Appeal

By Janet Carter

With more than 3,500 electric light sources to choose from, lamp selection can be quite a challenge. While color is among the most important considerations, efficiency, life and price also are important factors. The selection process generally involves accepting compromises on some lamp features in order to optimize others.

I’ve put together some general information about lamps to help you in your selection process. Even so, obtaining help from a lighting professional may be your best route to success. Most lighting suppliers employ experts who are more than willing to help you choose the best lighting for what you want to accomplish.

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