Hate to admit it, but earlier in the year I nearly fell prey to both of those devils. Had I put too high a priority on the healthy, record-breaking housing market? Did the breathtaking sales of existing homes (with huge remodeling opportunities), starts and sales of new homes, and the exploding remodeling projects by consumers staying put spell big-time opportunities for floor coverings?
For a moment, I thought I was wrong about the power of new and existing home sales and the increased interest by consumers in fixing up their homes. Maybe those who opened every conversation with, "It's tough out there" and "Consumers aren't spending any money" were right. Their answers to the glowing home sales and remodeling statistics became a pattern with, "Could be, but it's tough out there and consumers aren't buying."