You may be asking yourself, "What do working displays have to do with selling floor covering?" In a word, everything! Today, selling takes place in a very competitive environment. Consumers are time constrained and always searching for solutions to their problems. You are selling them floor coverings. But those floor covering may be going into a kitchen, a bathroom or any variety of other rooms in their homes. So while they are buying floor covering from you, they undoubtedly are considering other material selections for the rest of the room. The source who gives them solutions in a one-stop shopping environment usually wins the sale.
So how can you help? One suggestion I always offer is that every showroom, no matter what's being sold within it, should have a working kitchen. There are a variety of reasons why. I'll name just a few.