TROY, MI – BNP Media, the parent company of National Floor Trends, Floor Covering Installer and TILE Magazine, announces a new partnership with TalkFloor.com and its owner Dave Foster. BNP Media has acquired the TalkFloor brand, and will feature Foster’s daily industry video and audio interviews in a new daily eNewsletter, beginning in September.
“We are thrilled to welcome Dave Foster and the TalkFloor brand onto our team,” said Tagg Henderson, BNP Media co-CEO. “Dave's 33 years of experience and knowledge of the flooring industry are unmatched. Coupled with our current content offerings, this partnership helps us achieve our mission, which is to provide our audience with the superior information they need to succeed in their business.”
Foster said he is excited about the new partnership and looks forward to extending industry coverage not only for the Flooring Insider eNews, but BNP Media’s print publications as well. He will write a monthly blog about the industry for NFT’s, FCI’s and TILE’s websites, and will conduct interviews with retailers, architects, distributors and other industry professionals. He will also provide photography and content for the print publications.
“My primary focus will be on interviews with retailers throughout the country, both in-store and at a variety of events,” Foster noted. “The goal is on finding out what really makes these retailers tick, and what makes their businesses successful. In addition, I will be talking to distributors, manufacturers, designers and architects.”
BNP Media has tapped Michael Chmielecki, NFT associate editor, to lead the new daily eNewsletter effort. Flooring Insider will combine the breaking news and features of NFT, FCI and TILE magazines, along with content from TalkFloor.
“This is great news for our readers,” Chmielecki said. “They will not only get the latest breaking news and information that they have come to expect from NFT, FCI and TILE, but also benefit from industry insider interviews from Dave Foster and TalkFloor. I look forward to working more closely with Foster and am excited about the future for our brands and for our readers.”
BNP Media acquires TalkFloor, announces daily eNews
August 3, 2011