Editor’s Note: The following is one in a series of profiles highlighting the winners of this year’s NFT Styling Excellence Awards. Entries were judged earlier this year by showgoers at Surfaces and by readers online.
Mannington Mills received two NFT Styling Excellence Awards for its Adura lvt and True Bamboo hardwood flooring. Both product lines exemplify the company’s approach to innovative design, according to David Sheehan, vp resilient business, and Joe Amato, vp residential styling.
“We have to make sure the designs we create coordinate with the styles and elements we’re seeing in furniture, paints and textiles,” Amato said. “We’re seeing two key trends that are driving looks [in Adura] this year: rustics with a lighter, cleaner, simpler look, and patterns with lots of surface detail and color variation.”
Regarding True Bamboo, Amato noted that the idea was “to take a departure from the typical look of bamboo, and give it more character, more detail and a more rustic look.”
Sheehan added, “These awards reinforce our core competency of styling and design. We focus on what we believe to be the most important aspect for the consumer, and that is the visual.”