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Breaking Flooring News

SURFACES 2013 and NWFA Introduce Hardwood Flooring Pavilion

surfaces
September 28, 2012

SURFACES and the National Wood Flooring Association (NWFA) have partnered to create a dedicated hardwood flooring pavilion to be introduced at the 2013 show being held January 29-31 at the Mandalay Bay Convention Center, Las Vegas,NV.

The brand new NWFA Pavilion will host several hardwood flooring manufacturers and suppliers, along with the NWFA and Hardwood Floors magazine networking lounge, where members and prospective members can network and browse through the products on display.

“SURFACES and NWFA have been close partners for several years working together to develop ideas on how to continue to bring value to the show,” says Amie Gilmore, Associate Director, SURFACES. “This pavilion is a huge step in solidifying that partnership by creating an added layer of value to our both our exhibitors and attendees.”

The NWFA Pavilion is located in Bayside Exhibit Hall on Level One of the Mandalay Bay Exhibit Hall in a high traffic area situated on a main aisle and in close proximity to the S² Theater. Exhibitors who participate in the NWFA Pavilion will receive as part of their booth package a customizable turn-key display with brochure holder as well as the added benefits of displaying their products within the NWFA sponsored pavilion. Companies also have the opportunity to utilize the S² Theater to demonstrate the installation of their products.

“NWFA and Hardwood Floors traditionally have exceptional booth traffic that our pavilion exhibitors and member attendees can now capitalize on,” says NWFA President & CEO Michael Martin. “By providing a reduced cost to exhibit, a centralized place to network, and education through a demo stage, our exhibitors and members receive additional value by attending SURFACES. In addition, NWFA can expand the awareness of wood flooring throughout the flooring industry with a larger presence that simply can't be missed on the show floor.”

Companies interested in exhibiting in the NWFA Pavilion should contact Kerry Cree at kcree@hanleywood.com or 972.536.6356 for more information.

SURFACES 2013 will be held January 29-31 at the Mandalay Bay Convention Center, Las Vegas, NV and is co-located with StonExpo/Marmomacc Americas. Exhibits will be open Tuesday – Thursday and the Education Program opens Monday, January 28 and goes through Thursday. For more information on SURFACES visit www.Surfaces.com find us on Facebook, or follow us on Twitter at @Surfaces_Show.

The official sponsor of SURFACES is the World Floor Covering Association (WFCA), the floor covering industry's largest advocacy organization representing floor covering retailers, contractors and allied service providers throughout North America. The WFCA is a recognized leader in marketing research, industry certification programs, and operates the premier consumer flooring web site, www.wfca.org, providing unbiased information about every type of floor covering and connecting customers to members’ retail stores. The WFCA also influences public policy affecting the floor covering industry and consumers. For more information about the WFCA, visit www.wfca-pro.org.

KEYWORDS: National Wood Flooring Association (NWFA) Surfaces

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