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Breaking Flooring News

WFCA Consumer Relations Program Receives Sixth Trophy

WFCA-logo
June 5, 2013

This May the WFCA has again been honored and awarded the distinguished Golden Thinker Award from North American Precis Syndicate, Inc. (NAPS.) The award recognizes exceptional editorial placement and is only awarded to a fractional number of companies across the country each year.

According to sources at NAPS, the WFCA program received extraordinarily high placement volume with 3,444 press outlets from all 51 states picking up their articles at last count – this number is more than double WFCA’s previous media placement record. WFCA’s winning stories had major competition for the coveted award with most Fortune 500 companies, nearly all of the largest 100 national advertisers, all of the 20 largest PR firms, over 100 other associations and many government agencies contending with there own articles.

Only stories that receive over 800 hits are eligible for this award. WFCA’s articles were picked up by newspapers including: The Chicago Tribune, The Wall Street Journal, The Washington Times, The Los Angeles Times and USA Today. To date, stories WFCA has run with NAPS have been viewed by nearly 85,000,000 consumers in both large and small markets.

This is the sixth such award the WFCA has received from NAPS.

KEYWORDS: flooring industry awards World Floor Covering Association (WFCA)

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