Armstrong Recognized for Digital Marketing Excellence
Armstrong Floor Products was recognized with awards for digital marketing excellence from the Web Marketing Association Internet Advertising Competition and the Academy of Interactive & Visual Arts Communicator Awards.
The Web Marketing Association Internet Advertising Competition (IAC) awarded Best Manufacturing Integrated Web Ad Campaign to Armstrong’s American Scrape Hardwood Collection landing page. To win this recognition, Armstrong Residential Flooring, eMarketing and eBusiness worked together to create an integrated web ad campaign to drive consumers from website, email, online advertising and social media to the new American Scrape Hardwood Collection landing page.