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Residential FlooringColumns
The Trusted Sales Advisor

Educate Yourself Online

By Kelly Kramer

As my long-time editor and chief mistake-fixer Matt Spieler can tell you, I often start out writing about one subject and end up finishing on an entirely different one. Well that happened again with this article.

In preparing to write a column on luxury vinyl tile (LVT), I went to the Internet to get some background information. I searched “LVT” and, of course, hundreds of sites popped up. One was for USFloors, which is a product we now carry in our store. We brought in its LVT hybrid COREtec Plus and COREtec Plus XL. So now I’m off on this newest tangent and I bring up its website. The first thing I see is XL won the Best of Surfaces 2014 Style and Design award. That’s something I didn’t know and will certainly use in my customer presentations. Reading on I learned a few more interesting tidbits about the products that I will use in presentations.

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