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Shaw Floors Pet Perfect Cozy Embrace

Shaw Floors Unveils 2025 Carpet Collections with Advanced Technology and Design Innovations

FLOOR Trends & Installation Editors
February 13, 2025
Shaw Floors introduces 12 new carpet styles across its Pet Perfect+ and Simply the Best Values collections, featuring innovative ColorClarity dyeing technology for longer-lasting colors and NaturalTwist texture variations. The expansion combines performance, including LifeGuard Spill-Proof Technology, with trending designs to meet diverse consumer needs.
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Mohawk PureTech

Mohawk Expands Eco-Friendly PureTech Flooring Line

FLOOR Trends & Installation Editors
February 12, 2025

PureTech, Mohawk's sustainable PVC-free flooring with 70% recycled content, adds premium tier PureTech Premier featuring enhanced wood visuals and new All Pet Gold protection. Product debuted in 2023 with strong market adoption.


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Shaw Floors Imprint Tile

Shaw Floors Unveils 18 New Tile and Stone Styles

FLOOR Trends & Installation Editors
February 11, 2025

Adding 18 new styles, in a variety of shapes, end uses, constructions, colors and materials, these products are designed to make whole home design with Shaw Floors’ products easier than ever.


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Emser Tile and Jennifer Farrell.jpg

Designer Jennifer Farrell Partners with Emser Tile for Luxury Collection Launch

FLOOR Trends & Installation Editors
February 10, 2025

Celebrity interior designer Jennifer Farrell brings her signature style to two new tile collections for Emser Tile, blending artisanal craftsmanship with modern design in the new 'Livable Luxury' line.


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Karastan BelleLuxe

Karastan Expands Luxury Flooring Solutions with New BelleLuxe Collections

FLOOR Trends & Installation Editors
February 9, 2025

Karastan launches expanded BelleLuxe Natural and BelleLuxe Waterproof collections, featuring advanced wood visuals and enhanced durability. The collections include 31 new Natural styles crafted from aged European woods and eight Waterproof designs with up to 75 layers of texture.


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Fabrica Tattersall

Fabrica's Tattersall Carpet Weaves Timeless Windowpane Pattern into Modern Luxury

FLOOR Trends & Installation Editors
February 8, 2025

With a palette of 32 meticulously curated colors—ranging from classic tones to soft, contemporary neutrals—Tattersall effortlessly complements diverse design styles.


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Mohawk Everstrand Carpet

EverStrand Adds 10 New Carpet Designs

FLOOR Trends & Installation Editors
February 7, 2025

Mohawk adds 10 products to its EverStrand carpet collection, expanding its sustainable flooring made from recycled PET bottles. The company reclaims six billion plastic bottles annually through its Continuum process.


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Shaw Floors Floorté Pro Fresh Take .jpg

Shaw Floors Expands Resilient Flooring Collections with New Designs and Installation Options

FLOOR Trends & Installation Editors
February 7, 2025
Shaw Floors kicks off 2025 with additions to its Floorté resilient flooring collections, featuring new designs inspired by nationwide color trends, plus flexible installation options. The expansion includes Floorté PRO USA-manufactured styles from its Ringgold, Georgia, plant.
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Karastan Black Label

Karastan Launches Luxury Black Label Collection, Expands Portfolio with 43 New Designs

FLOOR Trends & Installation Editors
February 6, 2025

Karastan is marking its 96th year with its most ambitious product launch, introducing 43 new designs including an exclusive Black Label collection targeting luxury consumers.


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RYC Flooring LVP.jpg

RYC Flooring Introduces Three New LVP Products

FLOOR Trends & Installation Editors
February 6, 2025

The new LVP products are aimed at balancing cost efficiency with durability while meeting the diverse needs of residential and commercial customers.


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