The National Floorcovering Alliance's 26 vendor partners came armed with new products and promotion ideas aimed to boost sales for flooring retailers in 2024.
AHF Products, a manufacturer of hard surface flooring in the U.S., announced the launch of new product lines by Bruce, Armstrong Flooring, Hartco and Crossville, the company's brands.
Jufeng selected i4F’s drop-lock technologies for faster and easier installation as well as AquaProtect, i4F’s highly advanced water-resistant process technology for laminate as part of its strategy to launch its laminate flooring as a mass market offering.
Välinge announced that Changzhou Chenglu New Materials CO., Ltd. became a 5G Dry licensee and launched a collection of laminate products with increased waterproofness using the technology.
Torlys Grand View Smart Laminate collection offers extra-wide and extra-long planks, with Surface Flood Protection thanks to Aqua Protect and pressed bevel edges.
LF-02, created by NALFA as a benchmark in environmental responsibility for laminate floor coverings, aims to systematically document and enhance the sustainability profile of products.