Michigan's first dedicated flooring installation training center opens, offering career paths for high school students with hands-on training, job placement assistance and financial aid options.
Research shows that nearly half of specialty flooring consumers leave stores dissatisfied. In response, Mohawk has transformed its Edge partner program with data-driven solutions that combine hands-on training, digital tools, and targeted marketing support to help retailers thrive in today's competitive market.
Six leading flooring industry associations will host the second annual Flooring Sustainability Summit in Washington, D.C., July 16-17, 2025. The event at the Mayflower Hotel will bring together industry stakeholders to discuss sustainability challenges, circular economy initiatives, and supply chain education.
At this year's International Surfaces Event, AHF Products announced the launch of 35+ new collections across brands, emphasizing U.S. manufacturing capabilities with 12 domestic plants. The company highlights the integration of Crossville tile, expansion of unfinished hardwood offerings, and leveraging historic brands like Armstrong Flooring while successfully managing multiple go-to-market channels.
While the flooring industry anticipates recovery in 2025, The Dixie Group is transforming how consumers can personalize their homes through an innovative capability that sets retailers apart: true custom color matching for carpet across price points.
Shaw Floors introduces 12 new carpet styles across its Pet Perfect+ and Simply the Best Values collections, featuring innovative ColorClarity dyeing technology for longer-lasting colors and NaturalTwist texture variations. The expansion combines performance, including LifeGuard Spill-Proof Technology, with trending designs to meet diverse consumer needs.
In this eye-opening conversation, WFCA President Scott Humphrey and Board Chairman Sam O'Krent pull back the curtain on the flooring industry's biggest challenges. From a revelation about inspector training to innovative funding solutions that could transform the trade, they share candid insights about what's really happening on showroom floors across America. Plus, learn their take on immigration reform and why the next economic upturn could spell trouble for unprepared retailers.
What's the secret to leading a major flooring company?
Top executives from Engineered Floors, Mannington, Mohawk and Shaw reveal the mentoring effect, why being "frontline obsessed" matters, and how to keep it simple in a complex industry.
Karastan launches expanded BelleLuxe Natural and BelleLuxe Waterproof collections, featuring advanced wood visuals and enhanced durability. The collections include 31 new Natural styles crafted from aged European woods and eight Waterproof designs with up to 75 layers of texture.
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