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Home » Topics » Business Insights

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online marketing

Content Marketing for Flooring Retailers & Installers

A Digital Strategy Worth Investing In
Daniel Moscovitch
Daniel Moscovitch
December 11, 2023
No Comments

Learn how to create a digital content strategy roadmap to make your business more visible and draw in more clients.


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visualizer technology

Visual Tech in Flooring Showrooms is the Key to Success

Kenny Klinger
Kenny Klinger
December 8, 2023
No Comments

Floor option visualizers help customers save money and time while bringing the fun factor to selection-making, improving the experience for them and reinforcing and advancing the sale for you.


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GettyImages 155359729

Why Inverting Your Organizational Chart May Boost Your Flooring Business Success

Floor Academy Briefing
Kyle Hedin
Kyle Hedin
December 7, 2023
No Comments

Learn why flipping your company’s org chart upside down can help you find ways to empower your employees and increase success. 


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Scott Faucheux on flooring selection in the retail space

The Role Flooring Plays in Creating Brand Experiences in the Retail Space

Beth Miller
Beth Miller
December 4, 2023
No Comments

Architect Scott Faucheux is an expert at bringing magic to retail environments. Having worked on concepts for Urban Outfitters and Anthropology, Faucheux is now creative director at TPG Architects. Learn what he has to say about the role flooring plays in the design of retail spaces. 


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Floor Trends & Installation's Top 10 of 2023

Top 10 Podcasts of 2023

Tanja Kern Headshot 2023.png
Tanja Kern
December 1, 2023
No Comments

What were subscribers tuning into in 2023? Discover the top 10 podcasts for the year. 


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International Flooring Company team.jpg

Built from a Legacy, International Flooring Company Aims to Refine the Future of Flooring

Tanja Kern Headshot 2023.png
Tanja Kern
November 30, 2023
No Comments

It's been one year since International Flooring Company opened its doors in Dalton, Georgia. Find out how the manufacturer plans to transform the floor-buying experience through its new brand, Canopy. 


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Stuckey's CEO Stephanie Stuckey.jpg

FloorCon 2023: How Retailers Can Grow Better Together

FLOOR Trends & Installation Editors
November 30, 2023
One Comment

New brand announcements, digital strategies, and business best practices highlight the third-annual retail conference. 



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RFCI Panel Discussion at 2023 Fall Meeting.jpg

RFCI Leaders Share 2024 Outlook for Resilient Flooring

Tanja Kern Headshot 2023.png
Tanja Kern
November 28, 2023
No Comments
The resilient flooring industry is navigating a winding road of opportunity as it heads into 2024. Read what the board members of the Resilient Floor Covering Institute revealed about business next year.
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Mannington Commercial New Composition.jpg

An Inside Look at Mannington Commercial's Newest Sustainability Initiatives

Tanja Kern Headshot 2023.png
Tanja Kern
November 27, 2023
No Comments

Mannington Commercial's Shane Totten, AIA, director of sustainability, offers insights into the manufacturer's recent sustainability announcements. 



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Crossville Cotto Moderno.jpg

An Insider's Look at AHF Products' Acquisition of Crossville Tile

Tanja Kern Headshot 2023.png
Tanja Kern
November 21, 2023
No Comments

AHF Products President and CEO Brian Carson, Crossville President Greg Mather, and Lindsey Waldrep, VP of marketing for the Crossville brand, recently spoke with FLOOR Trends & Installation about how the acquisition came about—and what it means for flooring retailers.  


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