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technology for flooring retailers

Technology for Retailers: Software to Boost Leads, Store Traffic & Sales

Samantha Geiger
Samantha Geiger
June 28, 2023

Although the residential replacement business has been slower for many flooring retailers this year, now is the time to invest in technologies that will help you make the most of every sales opportunity.


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How do your customers see you?

How Do Your Clients View You?

Tile Installation Pro Megan Renk Offers Tips on Connecting with Clients
June 21, 2023

Megan Renk, owner of Mosaix Tile, had a rough start when she first began installing tile. These experiences led her to question how her clients viewed her professionally. Here, she offers some insight into how she approaches male and female clients.


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Tanja Kern at the Rhinory

Flooring Stories We’re Following

Tanja Kern Headshot 2023.png
Tanja Kern
June 21, 2023

Find out what Mohawk is doing to spark carpet sales for the residential and multifamily markets, an update on the commercial floors—plus the new FCI Podcast, On the Floor.



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Inaugural class of the DaltonWhitfield Latino Leadership Institute. .jpg

Mohawk Funds Dalton/Whitfield Latino Leadership Institute, Aims to Boost Latino Representation in NW Georgia

June 14, 2023

The Dalton/Whitfield Latino Leadership Institute was created as an opportunity to develop and empower future Latin American leaders and advocates for the Latin American community in Northwest Georgia. 


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Park Lane Ala Moana in Honolulu, Hawaii

How Properly Prepared Substrates Help to Avoid Failed Flooring Installations

June 14, 2023

Gary Crowe, territory business manager with Fishman Flooring Solutions, explains why improper subfloor preparation has serious repercussions in the marketplace and how to find the right contractor for your installations.


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fair pricing

Floor Academy Briefing: You Are a Steward of Your Finances

Kyle Hedin
Kyle Hedin
June 1, 2023

Are you a good steward for your clients? Kyle gives advice on how to be a good steward, what your responsibilities are as a steward and what the potential outcomes are.


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NRF Logo

NRF Reports Rise in Sales Amid Controlling Inflation

May 18, 2023

Retail sales bounced back in April, showing both month-over-month and year-over-year growth while facing the challenges of bringing inflation under control, the National Retail Federation said today.


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Construction Starts

Debt Ceiling Breach Would Have Significant Impact on Construction Starts Outlook

May 16, 2023

While there are several risks facing the U.S. economy and the construction sector in 2023, the most pressing concern is the ongoing battle over raising the debt ceiling, which could have significant repercussions for government spending and overall economic stability.


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Home Depot Market Report

The Home Depot Reports 1Q Sales Decline

May 16, 2023

The Home Depot President and CEO Ted Decker reported that sales for the quarter were below expectations primarily driven by lumber deflation and unfavorable weather.



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Technology for Flooring Retailers: The Secret of Surcharging Savings

Technology for Flooring Retailers: The Secret of Surcharging Savings

Samantha Geiger
Samantha Geiger
May 16, 2023

QFloors President Chad Ogden discusses gotchas with credit card processing and how dealers can recoup huge savings through surcharging—and rules for doing that legally. 


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