Mohawk introduces SolidTech R, a PVC-free flooring made with natural stone and recycled water bottles, featuring enhanced durability, waterproof warranty, and RealPlank technology for authentic wood visuals.
Cali introduces the Santa Cruz luxury laminate collection, featuring NaturMatte texturing for an authentic hardwood appearance. The 100% waterproof flooring offers AC4-rated scratch resistance, noise reduction, and PVC-free construction, backed by a 50-year warranty.
Shaw Floors introduces 12 new carpet styles across its Pet Perfect+ and Simply the Best Values collections, featuring innovative ColorClarity dyeing technology for longer-lasting colors and NaturalTwist texture variations. The expansion combines performance, including LifeGuard Spill-Proof Technology, with trending designs to meet diverse consumer needs.
PureTech, Mohawk's sustainable PVC-free flooring with 70% recycled content, adds premium tier PureTech Premier featuring enhanced wood visuals and new All Pet Gold protection. Product debuted in 2023 with strong market adoption.
Adding 18 new styles, in a variety of shapes, end uses, constructions, colors and materials, these products are designed to make whole home design with Shaw Floors’ products easier than ever.
Celebrity interior designer Jennifer Farrell brings her signature style to two new tile collections for Emser Tile, blending artisanal craftsmanship with modern design in the new 'Livable Luxury' line.
Karastan launches expanded BelleLuxe Natural and BelleLuxe Waterproof collections, featuring advanced wood visuals and enhanced durability. The collections include 31 new Natural styles crafted from aged European woods and eight Waterproof designs with up to 75 layers of texture.
With a palette of 32 meticulously curated colors—ranging from classic tones to soft, contemporary neutrals—Tattersall effortlessly complements diverse design styles.
Mohawk adds 10 products to its EverStrand carpet collection, expanding its sustainable flooring made from recycled PET bottles. The company reclaims six billion plastic bottles annually through its Continuum process.
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