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Home » Authors » Howard Olansky

Articles by Howard Olansky

Industry Perspectives: The Greatest Industry Story Never Told: Floor Coverings' Multitude of Career Opportunities

Howard Olansky
October 1, 2006
No Comments
At the CFI (International Certified Floorcovering Installers Association) convention in August, a third generation installer stopped me in my tracks with a pointed question. "How," he asked, "can we attract more new people into installation?"
Read More

Industry Perspectives: Product knowledge & training: Too crucial to overlook

Howard Olansky
July 1, 2006
No Comments
If you get caught up in the hustle and bustle of business you can actually overlook the products and services your consumers and clients truly demand. People buying flooring expect the people who sell it to have product knowledge and be well-trained in the subject. Anything less turns them off.
Read More

Retailers and Distributors weigh in on 2006: bright spots, low points ...and expectations

Howard Olansky
June 1, 2006
No Comments
A mixed bag best describes the answers we got from retailers and distributors to the question: "What are the most significant highlights of the first part of the year and what's ahead for the balance of 2006?" As usual, we set no boundaries; answers include low points as well as bright spots.
Read More

Industry Perspectives: Where have all the good sales reps gone?

Howard Olansky
April 12, 2006
No Comments
Manpower, Inc., a Milwaukee-based staffing/ employment firm, conducted an eye-opening survey earlier this year. Remarkably, it showed that 40 percent of nearly 33,000 employers surveyed across 23 countries are struggling to find qualified job candidates.
Read More

We asked retailers and distributors: ‘Where will the industry be in 2010?'

Howard Olansky
March 2, 2006
No Comments
More consolidation, a worsening shortage of skilled labor, supply pipeline issues, uneasiness about the Internet replacing brick and mortar stores...these are just some of the curves expected along the road leading to 2010. But the forecasts we gathered from retailers and distributors also anticipate a far more efficient distribution system, stronger buying groups, better product lines and, perhaps most important, consumers who appreciate, and respond to, quality flooring.
Read More

50 Years of Passion from the subfloor up: The Olansky Files

Howard Olansky
December 16, 2005
No Comments
I am fortunate to have been a part of this industry for the most exciting years in the history of floor coverings. It has been 50 years marked by a multitude of dramatic events that impacted on the industry and its people. By the way a great many more had a positive than a negative impact. This article isn't a trip down memory lane; rather it's a recap of key events impacting the industry between the start of my career in 1955 and today. Few in 1955 could have foreseen that the industry would reach today's heights with a wide array of products that were not even on the horizon back then and technology that created so many important breakthroughs.
Read More

Looking for an excuse for lacking service and knowledge? There isn't one!

Howard Olansky
September 16, 2005
No Comments
Not long after Home Depot launched its Expo Design Centers back in 1991, I visited one.
Read More

Bob Van Buren -- 1930-2005; The Industry Has Lost a Giant

Howard Olansky
July 14, 2005
No Comments
It doesn't happen very often, it's just once in a while that someone comes along who completely captivates men and women at all levels and has a unique and huge impact on the industry and its people.
Read More

Wanna Be a Happy Camper? Stop Wishin' and Go Fishin' for Business

Howard Olansky
June 16, 2005
No Comments
Nowhere is it written that business will automatically flow our way in an unending stream.
Read More

NFT Asks: If You Had the Power to Change the Industry, What Would You Do First?

Howard Olansky
May 13, 2005
No Comments
We asked representatives from all areas of the industry what they would like to change about the flooring business -- and we got an ear full.
Read More
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