Let’s face it, there’s not a lot of time to learn all the ins and outs of a ceramic tile or stone installation. You are not alone if you figure it’s a topic best left to the pros at the job site.

The beauty and performance of stone tiles is prized by many homeowners and builders, leading to its use in more projects than ever in both residential and commercial settings. This, in turn, has led to more questions about the techniques and nuances associated with the installation of stone tiles. There are several key items retailers should be able to convey while chatting with their customers, so let’s review a few areas that will help them work with their customers.