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Home » Authors » Irene Williams

Articles by Irene Williams

marketing on Facebook

How Flooring Retailers Can Make the Most of Facebook

Irene Williams
Irene Williams
March 9, 2018
No Comments
Put these tactics into practice as you face the Facebook facts for your biz.
Read More
improving SEO for your online marketing

Online Flooring Sales: How to Improve Your Website's Search Ranking

Irene Williams
Irene Williams
February 22, 2018
No Comments
If you’re hoping to improve your website’s ranking in search results, my advice is relatively simple: do the right thing, and then follow up with the top five ‘write things’ for your site’s on-page and metadata content.
Read More
digital marketing

How to Get the Digital Marketing Support Your Business Needs

Irene Williams
Irene Williams
January 22, 2018
No Comments
Here are some insights on hiring the people power you need to be a strong player in today’s evolving digital marketing game.
Read More
frequently asked questions

Answers to Common Social Media marketing Questions

Irene Williams
Irene Williams
December 19, 2017
No Comments
Though businesses and professional circumstances run the gamut, I get many of the same inquiries from the people I meet, those frequently asked questions that come up so commonly. Here are three of those questions I’m asked most often, followed by my responses.
Read More
messaging

Messaging in Social Media

Irene Williams
Irene Williams
November 13, 2017
No Comments
Digital and mobile communications are becoming the norm and the preference. Just as we wouldn't ignore the phone ringing in our showroom or disregard a customer in the doorway, we can't blow off digital messages from consumers.
Read More
video recording

It's Time to Incorporate Video In Your Social Media Strategy

Irene Williams
Irene Williams
October 6, 2017
No Comments
As social networks amp up their focus on video, there are potential benefits for those of us who create and share accordingly.
Read More
analytics

Track Top Stats Without Drowning in Data

Irene Williams
Irene Williams
September 13, 2017
No Comments

From the deep statistics of Google Analytics and social media dashboards to the plethora of digits offered by third-party services, it’s easy to drown in data and suffer analysis paralysis.


Read More
blogging

The Truth About Blogging for your Business

Irene Williams
Irene Williams
August 1, 2017
No Comments
Blogging can be very effective, but it takes lots…and lots and lots…of time and effort, as well as skill, to work effectively.
Read More
e-mail marketing

Email Marketing Strategies

Irene Williams
Irene Williams
July 7, 2017
No Comments

“Yes, email marketing still works.”


Read More
woman on laptop

How to Make the Most of Facebook Even on a Limited Budget

Irene Williams
Irene Williams
June 12, 2017
No Comments
Oh, those clever executives at Facebook! They reeled us in and then changed the game.
Read More
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