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Home » Authors » Lori Kirk-Rolley

Lori Kirk-Rolley

Articles

ARTICLES

marketing strategy

Ten Steps to your Annual Marketing Plan

Lori Kirk-Rolley
January 18, 2019
It is important for everyone in business to develop an annual marketing plan for their organization.
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tile and stone products

10 Flooring Showroom Merchandising Ideas

Lori Kirk-Rolley
June 12, 2018
So, when was the last time you updated or refreshed your showroom?
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customer experience

What's Your Customer's Path to Purchase?

Lori Kirk-Rolley
April 20, 2018
Providing an outstanding customer experience represents a significant opportunity for you to differentiate your store (a.k.a. brand) from the large box retailers and online competitors.
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