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Home » Authors » Mark Bischoff

Articles by Mark Bischoff

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Scaling Success for the Professional Interior Contractor

Mark Bischoff
Mark Bischoff
November 21, 2024

Learn how the adoption of a team selling structure and data models can increase sales, profits, hasten business expansion and ensure higher quality among professional interior contractors. 


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commercial flooring contractors collage

Building Durable Enterprises: The Starnet Formula for Flooring Industry Longevity

Mark Bischoff
Mark Bischoff
October 16, 2024

Mark Bischoff, president and CEO of Starnet, shares his perspective on how its flooring contractor member companies have built infrastructures for growth and longevity.



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talent recruitment

Talent Wars in the Flooring Industry: How to Recruit and Retain Gen Z Talent

Mark Bischoff
Mark Bischoff
September 27, 2024

Learn about the roadmap required to activate the imaginations of Gen Z recruits, which requires visions of stability, long-term career growth, and the potential to work on meaningful projects.


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commercial installation

The Rise of the Interior Contractor

Mark Bischoff
Mark Bischoff
August 19, 2024

Disruptors always have a place in the market, no matter how mature, and little attention has been paid to the flooring contractor firms that approach the market differently. One of the most notable shifts in commercial installation is the rise of the interior contractor.


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Real Estate Block Chain

Commercial Real Estate Financing Changes the Contractor Playing Field

Generative AI Technology Starts the Domino Effect
Mark Bischoff
Mark Bischoff
July 11, 2024

Learn why Starnet believes the commercial flooring industry is entering a time of rapid CRE transformation. The stress of the current state of the global financial system and widely available data modeling will drive global real estate decision trends.


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Starnet Fall Membership Meeting of 2023

How to Effectively Utilize Cooperatives and Associations for Talent Development

Mark Bischoff
Mark Bischoff
June 12, 2024

Starnet's Mark Bischoff offers guidance on uncovering opportunities to activate talent through peer, advisor, and mentor relationships.


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cooperation between flooring professionals

How Cooperative Models in Flooring Enable Sales Success for Manufacturers

Mark Bischoff
Mark Bischoff
May 15, 2024

Collaboration between commercial flooring contractors and manufacturers offer opportunities to streamline workflows, gather feedback, and improve product launches.


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business strategy

Strategy vs. Planning for Commercial Flooring Contractors

Mark Bischoff
Mark Bischoff
April 10, 2024

Starnet President and CEO Mark Bischoff challenges sales executives to use a targeted sales process to win customers.  


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commercial high-rise construction

Business Building In Uncertain Times

Mark Bischoff
Mark Bischoff
March 20, 2024

The flooring industry needs to be much more intentional, creating demand to ensure market support of innovative product development and healthy financial performance.


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technology solutions

New Technology Solutions are Creating a Golden Age for Commercial Flooring

Mark Bischoff
Mark Bischoff
February 28, 2024

Technology tools can unleash a contractor’s talent and operating model for scaled success, lower costs, and enable sustainable profit. 


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