One of the most difficult challenges companies face is how to be more flexible and adaptive in a dynamic business environment. Adaptability has become a major differentiator in flooring as design and technologies progress at amazing speed. The retailers and contract specifiers who can capitalize on new opportunities, responding quickly to changes in consumer preferences, supply hiccups and fluctuations in the economy, are the ones who will succeed.
In response to this, Matthew Syler, former vice president of Hollytex and hard surfaces at Beaulieu America, recently launched the Bella Flooring Group. Based in Dalton, Ga., this organization is sourcing cutting-edge products from Asian manufacturers for the North American residential, Main Street and commercial markets.