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Breaking Flooring NewsResidential Flooring

Mohawk’s Neighborood Ad Manager Helps Retailers Drive Traffic

The number one challenge specialty retailers face today is getting people in their front door. Mohawk’s Neighborhood Ad Manager provides retailers a solution – local advertising designed to reach shoppers and drive traffic in store.

“Today’s increasingly competitive market has seen the emergence of new channels with enormous ad budgets,” said Seth Arnold, vice president of residential marketing. “Buyers have more choices than ever before, but too many choices leave many shoppers frustrated and overwhelmed. This is why Mohawk believes specialty retail has a unique advantage.”

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