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ColumnsBusiness InsightsCarpet and Rugs
The Trusted Sales Advisor

Area Rugs Make Great Add-On Sales

By Kelly Kramer

Throughout my flooring career as a retail sales advisor, store manager, mill rep, product knowledge training manual author, layout tool inventor and columnist I’ve always taken a deep interest in selling area rugs. Not to brag, well maybe a little, I’ve always out sold other sales advisors 3:1 when selling rugs at stores that offered a wide selection of them on hand.

Over the years I’ve sold for a Karastan store in Southern California, started programs for a few local rug binder and custom rug design companies, and trained classes on the structure, styles and how to sell rugs. So you might say I love area rugs. In fact, the two most interesting things I like to do in flooring sales is to design decorative tile back splashes in places such as bathrooms and entries, and selling medium- to high-end area rugs.

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