For the members of the National Floorcovering Alliance (NFA), coming to convention is like coming to a family get-together—everyone knows each other. Part of the reason for this has to do with the fact the group has only 42 members so attendees not only get to speak to just about everyone, they see each other multiple times during the year.
The other has to do with how the group structures its meetings by allowing the members and vendors to spend a great deal of quality time with each other to form long-lasting relationships that, in many cases, tend to spill over from being just about business to more about friends—and family.