CBC Flooring, a division of CBC America, has expanded its sales territory of Los Angeles-based Sustainable Surfaces (S2) to include all of California.
“S2 has a history of success and consistently produces one of the highest market penetrations across all territories,” said Chip Braulick, director of flooring, CBC Flooring. “The organization quadrupled the sales of our TOLI, Takiron, Halo and Ceres brands in two years when first appointed in Florida, winning our Most Valuable Performer award in 2011. That and their performance in Southern California in 2015 made this a logical decision.”
Founded as an innovative sales agency in Miami, during the recession of 2008, S2 gained massive market share and expanded into Southern California with a Los Angeles office in 2013, according to Braulick. Capitalizing on CBC Flooring’s Torrance, Calif., warehouse, S2’s Quick-Ship program provides customers the ability to pick up product themselves or receive free freight on deliveries. S2 also offers a 5% discount on all orders exceeding 5,000 square-feet.
“Extending our partnership with CBC Flooring to cover the San Francisco and Northern California market is a tremendous responsibility,” said Reade Palmer, founder and president, S2. “Our success in the Los Angeles and Southern California market is based on selling the entire CBC Flooring portfolio and our Quick-Ship program, which is a distinct advantage in an industry that is under more pressure than ever to deliver in real time. Our entire team at Sustainable Surfaces is already engaged in the Northern California market and has a clear vision of the work we need to take care of to reach our shared goals with both our customers and CBC Flooring.”
For more information, visit cbcflooring.com.