American Biltrite’s newest collection, Sonata, offers LVT in a classic and contemporary line of colors and patterns, incorporating everything from Rustic Slate and Timeless Travertine to Urban Stone and Metallic Brushstrokes, and textures from smooth to striated.
When it comes to the resilient flooring, be it linoleum, vinyl, rubber, etc., the category is one of the few industries that can proudly say it has a long and rich American heritage. In fact, when you look at the major producers of resilient, many companies can trace their roots back to the 1800s.
If there was any doubt as to whether the industry is starting to bounce back from the deep pit it fell in due to the Great Recession, one only needed to attend this year’s Surfaces, as both exhibitor and attendees expressed the kind of optimism and hope that had been absent for the last six-plus years.
Many called 2013 “the Year of LVT.” And with good reason: Resilient has been the fastest growing flooring category, and within this rapidly growing segment, luxury vinyl tile (LVT) is thriving (Editor’s note: For the purposes of this article, LVT refers to both luxury vinyl tile and luxury vinyl plank).
The first month of the year is already passed us and so has some of the industry’s major markets and conventions—from the all industry type of affairs such as Surfaces, the Atlanta Area Rug Market and Domotex Germany, to major manufacturers and distributors holding their winter markets around the country, to some of the main buying groups.
When it comes to building on the momentum created in 2013, Mohawk Industries went all out with its product introductions for this year—in both its soft and hard surface offerings.