AI has revolutionized contracting. By combining digital intelligence with human judgment, flooring contractors can reconnect with past clients through data-driven CRM strategies, value-first outreach, and consistent engagement—transforming dormant relationships into a powerful revenue stream.
Women of Starnet and Women in the Floorcovering Industry teamed up for a panel discussion in Carlsbad, California, on Women-Owned Business Enterprise and Minority-Owned Business Enterprise certifications.
WIFI and Women of Starnet partner to present a comprehensive WBE/MBE certification guide on April 25th at the Starnet Spring Meeting in Carlsbad. The session covers certification processes, partnership opportunities, and success stories, providing valuable insights for both certification seekers and potential business partners.
Discover how a structured annual meeting plan—from daily huddles to quarterly reviews—can transform your strategy into a living roadmap that aligns your team, strengthens vendor relationships, and drives exceptional client results.
Fishman Flooring Solutions has been ranked the third best distributor out of 76 vendors by Starnet commercial flooring cooperative members, moving up from sixth place last year in the annual Preferred Vendor survey.
Milwaukee's Ascent, the world's tallest mass timber building, faced a critical flooring challenge when carpet suppliers couldn't deliver. The solution? Custom-printed carpet tiles that not only matched design specifications but improved moisture control.
Two established flooring companies, Creative Design Flooring (Scottsdale, Arizona) and Corridor Flooring Associates (Halethorpe, Maryland), have joined Starnet Worldwide Commercial Flooring Partnership, strengthening the network's presence in key markets and expanding its expertise in commercial flooring solutions.
Following its acquisition of Commercial Flooring Services (CFS), Universal Metro executives outline plans to leverage AI technology, expand Southeast presence, and create a new model for industry consolidation that focuses on legacy preservation and people-first growth. Universal Metro is a member of Starnet.
Universal Metro has partnered with Grant and Courtney Petruzzelli to acquire Commercial Flooring Services, a Huntsville-based flooring contractor and Starnet member founded in 1995. The deal aims to expand Universal Metro's Southeast presence while implementing new technologies and maintaining the company's community-focused legacy.