Flooret, a direct-to-consumer flooring company based in San Diego, California, sees opportunity in its buy-direct business model—to offer more affordable flooring products without the need for a middleman.
Torlys, a global flooring company specializing in responsible flooring solutions, introduced Stadium WPC and Arena SPC vinyl collections in eight colors.
In a new influencer campaign, COREtec teams up with Great Floors and micro-influencer Kelli Bateman (@myhouseof8) to test the new COREtec Scratchless mineral core flooring in an unscripted, real-life residential setting.
Shaw Industries Group, Inc. (Shaw), demonstrates its SPC flooring leadership through its Coretec Pro and Shaw Floors Floorté Pro collections with a comprehensive installation system backed by an unprecedented no-cupping warranty.
Shaw Floors, flagship residential brand of Shaw Industries Group, Inc. (Shaw), has announced the new hard surfaces product, Pet Perfect Mineral Core, part of Shaw Floors’ Shop Your Lifestyle. Shop Your Way Active Pet Home lifestyle collection.
This expanded partnership will offer Fuse Alliance members access to GemCore’s high-quality resilient commercial flooring solutions, including GemCore LVT and GemCore Stone Composite Flooring.
Mohawk is expanding SolidTech’s waterproof capabilities by adding WetProtect technology to the Select and Plus performance tiers. In addition to providing ultimate durability, SolidTech’s expansion of products featuring WetProtect will give consumers confidence knowing their floors feature the right kind of waterproof for the surface and subfloor.
