Sherwin-Williams Names This Breezy Blue the 2024 Color of the Year

Sherwin-Williams introduces its 2024 Color of the Year Upward SW 6239, a breezy and blissful shade of blue that evokes the ever-present sense of peace found when slowing down, taking a breath and allowing the mind to clear. This transitional blue inspires meditative spaces of limitless possibility and absolute peace in both residential and commercial settings.

"Upward SW 6239 represents the gentle forward momentum in all of our lives," said Sue Wadden, director of color marketing at Sherwin-Williams. "It brings to life that carefree, sunny day energy that elicits a notion of contentment and peace. With this color, we invite our consumers to take a pause and infuse a new sense of ease and possibility into their spaces – one that doesn't overwhelm, but rather establishes meditation and tranquility."