Gary Scheidker

Successful flooring salespeople excel by asking questions and actively listening to customer needs, recognizing that flooring represents a significant, infrequent purchase for most consumers who rely on professional guidance—a strategy that drives not only immediate sales but cultivates valuable repeat business and personal referrals.

What do you know about plasticizer migration? It continues to be a common cause of flooring failures. Gary Sheidker, director of technical services, Taylor Adhesives, breaks down all the different types of plasticizers, explains what to look for and how to prevent plasticizer migration.

Before installing moisture-sensitive flooring products, contractors must conduct thorough substrate testing for moisture and pH levels across concrete, gypcrete, and wood materials. Proper acclimation in service conditions and detailed documentation are essential to prevent costly failures and ensure successful installations.

Taylor Adhesives Director of Technical Services Gary Scheidker walks us through the process of bidding a commercial healthcare project from material and product selection to choosing the right installer for the job to maintenance of the flooring after project completion.