Aspecta by Metroflor and Wilsonart Team Up for NeoCon
Metroflor will provide Aspecta Ten flooring in the Wilsonart booth (7-1022) at NeoCon. The Aspecta Ten Runyon Oak design in Ashen will complement Wilsonart’s new Contract Laminate. Aspecta Ten’s ISOCORE technology will make staff and visitors’ time in the booth comfortable underfoot. The ISOCORE rigid core is comfortable and quiet in addition to being durable enough to stand up to busy NeoCon foot traffic.
“Runyon Oak adds a sophisticated rustic quality to any space,” said Natalia Smith, Wilsonart’s design manager. “In a contemporary or modern setting where the environment can feel cold, Runyon Oak infuses comfort and warmth. It can really work everywhere from boutiques to beachside bistros, supporting a welcoming design intent. We love the look of Aspecta Ten in our Wilsonart booth as we showcase our new Quartz, Solid Surface and Wilsonart Traceless fingerprint-resistant laminate designs.”
Russ Rogg, president and CEO of Metroflor, added, “Wilsonart and Aspecta by Metroflor are both in the business of creating innovative surfaces, with the common goal of creating fashion-forward products coupled with realism and performance for the commercial marketplace. We are delighted to share our strengths and complement each other at NeoCon.”