Who to Watch in 2009: Bostik, Inc. and StarQuartz Industries Announce Tile and Stone Industry Alliance

Industry leader Bostik, Inc. and grout innovator StarQuartz Industries, Inc. have partnered to expand the market penetration of a new, breakthrough, water-based, urethane grout technology. Bostik TruColor Pre-Mixed Grout will be available in 20 colors unique to the Hydroment and Durabond brand product lines of tile and stone setting materials. Additionally, when used in conjunction with either Hydroment or Durabond branded products, TruColor Grout will be warranted for a period up to 25 years.

Bostik TruColor Grout is a technology engineered to appeal to today’s green-conscience marketplace, specifically those seeking to obtain U.S. Green Building Council LEED certification for their products. Its unique combination of features and benefits produces one of a kind specification potential for architects and designers worldwide.
Bostik is confident that this new relationship will enhance the company’s ability to bring innovative solutions to both the residential and commercial marketplaces. Scott Banda, Market Manager – Ceramic Installation Systems for Bostik North America, who is also a LEED Accredited Professional, states “Bostik TruColor Grout brings our loyal, national customer base a state-of-the art solution and allows us to capture business opportunities where high performance, ease of use and compliance with green building standards is paramount.”

Over the coming years, the two companies plan to share product development knowledge to further expand the realm of possibilities this new breakthrough urethane delivers. Robert McNamara, Director of Sales and Marketing for Bostik states, “This partnership is just the beginning of many new programs that we are bringing to our ceramic installation business. The synergies in this relationship will uniquely position us to rapidly bring the most innovative systems to our industry.”
Bostik TruColor Grout will be available through Bostik’s qualified network of Hydroment and Durabond Ceramic distributors. Visit our website, www.bostik-us.com for more information about this exciting new product. --Scott Banda
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!