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Retailer Profile: Wisconsin’s Adam Nonn

By Sunil Taneja

Dreams are what homes are made of. Dreams are also the foundation for Nonn’s Design Showplace in Middleton, Wis. The company was built on the dream of current president and CEO Adam Nonn’s father when he decided to take his expertise to the next level.

The original storefront evolved out of his father’s installation business, working primarily with carpet and vinyl. By the early ’90s, the company had grown enough to warrant getting “involved in the tile game” by directly importing ceramic tile. One hard surface led to another, and Nonn’s soon added wood floors to the mix.

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