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Housing Market Index Climbs to 46 as Builders' Outlook Brightens

FLOOR Trends & Installation Editors
November 19, 2024
Builder confidence increased to 46 in November, marking the third consecutive monthly gain. While optimism grows over potential Republican regulatory relief, challenges persist, including labor shortages, lot availability, and elevated material prices. Price cuts remained steady at 31% of builders, with average reductions of 5%.

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BBB National Programs National Advertising Division

SharkNinja Advised to Drop 'Best Deep Carpet Cleaning' Claim by National Advertising Division

FLOOR Trends & Installation Editors
November 19, 2024

In a challenge brought by Bissell Homecare, Inc., BBB National Programs’ National Advertising Division recommended that SharkNinja Operating, LLC discontinue the claim “The Best Deep Carpet Cleaning Among Full-Sized Deep Carpet Cleaners** Based on ASTM F2828 vs. full-sized carpet cleaners above 14 lbs.”    


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Empire Today Inducted into BBB Torch Hall of Fame After Record Five Ethics Awards

FLOOR Trends & Installation Editors
November 19, 2024

The company received this honor after winning five BBB Torch Awards for Marketplace Ethics—more than any other company in the region's history.


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Shaw partnership

WFCA Outlines Potential Policy Impacts on the Flooring Industry

FLOOR Trends & Installation Editors
November 19, 2024

The World Floor Covering Association (WFCA) has released an analysis of potential policy changes the floorcovering industry could anticipate with President-Elect Donald Trump's new Administration.



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NFA

USA Flooring Joins National Floorcovering Alliance

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Tanja Kern
November 18, 2024

The National Floorcovering Alliance (NFA) has expanded its membership with the addition of USA Flooring, a second-generation family business operating five locations across North Carolina.


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Women in the Floorcovering Industry to Host Webinar on Innovative Networking Strategies

FLOOR Trends & Installation Editors
November 18, 2024

Women in the Floorcovering Industry (WIFI) continues its professional development initiative with an upcoming virtual session focused on innovative networking strategies. 


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Nemo Tile + Stone to Open 30,000-sq-ft Slab Gallery in New Jersey

November 18, 2024

Set to open in winter 2024/2025, the Nemo Slab Collection Gallery will showcase premium porcelain and natural stone materials.


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Hiring News: Adleta, Coval, Louisville Tile and Spartan Hospitality Appoint New Team Members

FLOOR Trends & Installation Editors
November 17, 2024

Three flooring distributors and a coatings solutions company announce the promotion and addition of new team members. Read on for Floor Trends & Installation's round-up of recent arrivals and changes in flooring sales and business. 


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Decocer Website 2024

Decocer Launches New Brand-Aligned Website

FLOOR Trends & Installation Editors
November 15, 2024

Decocer, specializing in the design and manufacturing of custom small-format tiles, has launched a new website, decocer.com, featuring a refreshed design aligned with its new brand image, enhancing its values and customer interaction.


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Fame Hardwood Partners with Pierce + Ward to Launch Sustainable American Heart Pine Collection

FLOOR Trends & Installation Editors
November 15, 2024

Discover Fame Hardwood's American Heart Pine collection, launching at WestEdge Design 2025 in collaboration with AD100 designers Pierce + Ward. This sustainable hardwood flooring line features premium American Heart Pine sourced from responsibly managed forests, combining classic and modern finishes.



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