Irene Williams Presents “Are You Ready to Market to & Employ Gen Z?”

Nashville, Tenn. -- Irene Williams, owner of digital marketing & PR firm Msg2Mkt, LLC, will present “Move Over Millennials: Are You Ready to Market to & Employ Gen Z” at NeoCon 2019. The presentation is slated for Sunday, June 9 at 9:30 a.m. in Room 6-180A at the Merchandise Mart in Chicago.

Williams, based in Nashville, Tenn., has led brand messaging, marketing, and publicity campaigns for businesses for more than 20 years and has emphasized digital, mobile, and social media strategies for her clients for 10+ years. Her forward-focus approach to business is what led her to turn attention to the emerging post-millennial generation, commonly referred to as Gen Z.